The Psychology of Color

Color is widely recognized as having a strong psychological significance. It influences a variety of emotional and physical reactions in people. Oftentimes responses to color are based on past experience, geography or culture. When designing a new space, the expression or mood of the room an individual is trying to cultivate needs to be considered. Different colors create different feelings and moods. These colors or expressions can then be combined in different ways to create varying affects.

Generally, warm colors which include reds, oranges, yellows, and browns are considered to be cozy, comfortable, and pleasant. There is a degree of increased physical warmth and a sense of contentment that occurs in a room filled with warm colors. Cool colors, which include blues, greens, and violets are associated with a calm, relaxation and contemplative experience. Objects of cool color appear to be receding and can often appear smaller that they are. In this same way, cool colors on the wall can make a room appear larger.

As the French artist Henry Matisse stated, “the chief function of color should be to serve expression.” Let Design Innovations help you express your true self through a change in color in your home.